Our Clients
Dolce & Gabbana
Dolce & Gabbana’s K for Men fragrance launched in 2019, striking a balance between tradition and modernity. The brand aimed to dominate the Christmas gifting season from December 5th to 31st. Their strategy included high-visibility broadcast TV targeting male-interest programming like the World Cup and GoggleBox. Additionally, they leveraged High Impact BVoD for incremental reach. The creative execution, set in the Italian Village of Montepulciano, featured Italian blogger, actor, and model Mariano Di Vaio.
Abercrombie & Kent
We cracked travel’s luxury audience code for Abercrombie & Kent Travel Group who needed to stand out and attract new, modern luxury audiences. We moved beyond traditional demographics to target our audience based on passion points and interests, creating highly engaged tribes and communities. These audience insights were supercharged using our in-house AI tool Converged to unlock deeper behavioural patterns and references.
Saucony
Saucony, part of Wolverine Worldwide, marked a new chapter in its brand journey with House of the 80s – its first-ever immersive brand event. Following two years of strategic media groundwork, the reimagined Trainer 80 was brought to life through a culture-led activation. A full takeover of Stormzy’s Soho venue transformed the space into a nostalgic, neon-lit tribute that blended heritage with modernity. The experience drew a crowd of influential guests and signalled Saucony’s growing relevance within the cultural landscape.
DeBeers
We celebrated brilliance in diamonds and women with Vogue and Adwoa Aboah. De Beers needed to evolve from a historic jeweller to a modern cultural icon, aligning the House with fashion, creativity, and purpose without diluting its heritage. We partnered with Fashion’s Most Powerful Voice, British Vogue / Vogue Business, bringing together the world’s most influential fashion title and the House’s heritage of light and leadership. The collaboration positioned De Beers within the cultural fabric of modern Britain, celebrating pioneering women and aligning the Maison with creativity, diversity and empowerment.
